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static and moving visuals created for Medium's annual sale. These visuals involve a play of elements other than just textiles. Ink blotches, collages, film & digital scans were a few initial elements chosen to work with.


initial element chosen to experiment


first few ideations

the final visual, a teaser for MEDIUM's annual sale


one of the first iteration based on colors from the same family

the final visual, a teaser for MEDIUM's annual sale


a picture from archives and MEDIUM's logo, manipulated and combined

the final visual with animated elements

a visual announcing the annual sale



the variations that did not make the cut

another visual highlighting details of the annual sale
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